LinkedIn is the world’s largest and most active professional networking platform, with over 13 million companies vying for the attention of more than half a billion users. As... Read More The post 6 Easy Ways to Optimize Your LinkedIn Company Page appeared first on Hootsuite Social Media Management.
Like tripping on a runway, an Instagram faux pas is a very particular kind of public humiliation. When trying to establish credibility and grow your brand, the last... Read More The post 4 Common Instagram Mistakes Marketers Must Avoid appeared first on Hootsuite Social Media Management.
You spend a lot of time creating content to share on Facebook. But with the decline of organic reach, are you seeing enough return on that investment? This... Read More The post The Facebook Boost Post Button: How to Use it and Get Results appeared first on Hootsuite Social Media Management.
Plant-based Instagram influencers have huge social followings, and are adored in a way that most brands can only dream of. So what’s their secret? In this episode of... Read More The post How to Make it as a Plant-Based Influencer on Instagram appeared first on Hootsuite Social Media Management.
As your business embraces social marketing, your social media strategy will likely grow to include social media advertising. It can be scary to move from an organic social... Read More The post Social Media Advertising 101: How to Get the Most out of Your Budget appeared first on Hootsuite Social Media Management.
Are press releases still worth your time and money or are they an old-school tactic that needs to die hard? Share your thoughts on if press releases are useful for […] The post Poll: Are Press Releases a Good Tool for Small Businesses? appeared first on The DRIVE.
There are two types of small business owners in the world: those who put in the effort necessary to create eye-catching product photos and those who settle for crappy photos […] The post iPhone Photography Tips: How to Take Money-Making Product Photos appeared first on The DRIVE.
Nearly nine in 10 American adults celebrate the Fourth of July. That’s 219-million credit card-carryin’ consumers eating BBQ, watching baseball, and honoring the red, white, and blue. You don’t have […] The post Sizzling Fourth of July Marketing Tips That’ll Spark Up More Sales 🎇 appeared first on The DRIVE.
If you’re looking for Facebook ad tips because you’re disillusioned with your results, welcome to the club. 62% of small business owners are fed up with ad failure according to Small […] The post Facebook First Aid: 4 Reasons Your Ads Are Failing (And How to Fix Them) appeared first on The DRIVE.
How often do you find yourself wishing you had an extra 20 minutes in the day, or maybe even an extra hour or two, so you can get everything done […] The post Essentialism 101: How to Do More of What Matters and Less of the Rest appeared first on The DRIVE.
If you are crossing your fingers and wishing on a dandelion every time you post something on social media, hoping for a sale, my new “DIY Social Media Strategies” online workshop is for you! In this 2-hour workshop, I’ll walk you through the EXACT process that I use to create results-oriented social media strategies for […]
I asked YOU to tell me what Instagram algorithm myths and rumors you have heard, and in this video/post I am looking at seven of them! I am either backing them up or disproving them with actual evidence to support my stance. Then, I’m providing a best practice for each Instagram algorithm “myth” to help […]
I’m often asked how to sell more on Instagram (or social media, in general.) But the phrase “selling on Instagram” can be a little misleading. The transaction of buying and selling doesn’t actually take place ON Instagram. So we don’t usually sell on social media, right? That’s what your website is for! (Exceptions are things […]
Recently there have been some big changes to the Instagram Top 9 Posts area, and I’m getting a couple of questions/concerns over and over again. “I used to see my image in the Top 9, all the time! Now I never see myself. Ever. Anywhere! What’s going on?” OR “I check the Top 9 every […]
What if you could get a 30% bump in reach on Instagram? I DID Spoiler alert: If you read the title of this blog post you already know that it is from switching my Instagram scheduling tool to Tailwind. Many marketers and business owners are noticing lower-than-they-would-like engagement and growth on Instagram. I don’t know […]